The
Cosmopolitan
of Las Vegas
ACD: Kit Antone, Jessica Norris
Art Direction: Roberta NiCastro
BE TOTALLY CONSUMED
TCOLV Food & beverage shoot
The Brief: Create a series of videos and stills that reflect the identity, and story many food & beverage offerings of The Cosmopolitan of Las Vegas. From grab and go, to fine dining. Focusing on unexpected pairings, we needed to weave in a cohesive creative advertising campaign that is ownable and unique to TCOLV. We landed on, “Be Totally Consumed” as the campaign tagline.