The
Cosmopolitan
of Las Vegas

Reflecting the identity, artistry, and hidden gems located within the walls of The Cosmopolitan of Las Vegas was a challenge in itself. With so many entertainment venues, speakeasies, food & beverage offerings from grab and go, to fine dining. We wanted to focus on the unexpected. We needed to weave in a cohesive creative advertising campaign that is ownable and unique to TCOLV.


BE TOTALLY CONSUMED

TCOLV Food & beverage shoot

The Brief: Create a series of videos and stills that reflect the identity, and story many food & beverage offerings of The Cosmopolitan of Las Vegas. From grab and go, to fine dining. Focusing on unexpected pairings, we needed to weave in a cohesive creative advertising campaign that is ownable and unique to TCOLV. We landed on, “Be Totally Consumed” as the campaign tagline.


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OOH: BILLBOARD PLACEMENTS